Our Philosophy

We approach research with a “full-circle” mentality – meaning we are with our client from start to finish.

We begin by brainstorming with your team to define and target research objectives. A preliminary meeting allows us to identify our clients’ needs. We then recommend the research methodology that is best suited to the organization. For highly consistent quality moderation, all fieldwork is done solely by one bilingual researcher. With our well-established network, we also take care of all aspects of fieldwork coordination (including catering, facility rental, and recruitment). The result? Seamless, project management that you can feel comfortable leaving in our competent hands.

Using a full range of focus group and interview techniques, information is compiled. After completing the research, we provide an in-depth analysis and actionable results.